Gresham, OR LASIK Eye Surgeon SEO

Gresham Online Reputation for LASIK Eye Surgeons

As a PRK refractive surgeon in Gresham, OR, your reputation is everything. You rely on positive word-of-mouth and online reviews to bring in new patients and build trust with your existing ones. But what happens when a negative review pops up online? How do you deal with false accusations or disgruntled patients who take their frustrations out on your practice? It’s time to take control of your online reputation and protect your image in the eyes of potential patients.

First and foremost, it’s important to realize that not all negative reviews are created equal. Some may be legitimate criticism that can help you improve your practice, while others are simply unfounded complaints or even malicious attacks. It’s important to approach each review with an open mind and a willingness to improve, but also to be prepared to defend yourself against baseless accusations.

One of the most effective ways to manage your reputation online is to be proactive in requesting reviews from your satisfied patients. This not only helps to boost your overall rating on platforms like Google Maps and Yelp, but it also floods the review space with positive experiences that drown out any negative feedback. Consider sending a follow-up email after each appointment, asking patients to leave a review or share their feedback on social media. You can also include links to your review pages on your website, making it easy for patients to leave their thoughts with just a few clicks.

However, not all patients will take it upon themselves to leave a review, so it’s important to monitor your online presence for any mentions, positive or negative. Set up Google Alerts for your practice name and related keywords, so you’re notified of any new reviews or mentions. This allows you to respond promptly to any negative feedback and address any concerns a patient may have. Be sure to respond to negative reviews in a professional and courteous manner, acknowledging the patient’s feedback and offering to resolve any issues they may have had.

It’s important to note that every interaction with a patient, even one that happens solely online, is an opportunity to build your reputation. Make sure your social media pages are updated regularly with relevant content, such as blog articles about PRK or informative videos about the procedure. Engage with your followers by responding to comments and messages, letting them know you’re an active and engaged member of the community.

In addition, take advantage of online directories and review platforms to create as many digital touchpoints as possible. Claim your practice listing on Google My Business and make sure all your information is up-to-date and accurate. Consider advertising on platforms like Yelp or Healthgrades to promote your practice and attract new patients. And don’t forget to keep an eye on industry-specific directories, such as LASIK directories or local healthcare directories, to ensure your practice is listed and easily accessible.

Be aware that managing your online reputation is an ongoing process, not a one-time fix. Continuously monitor your online presence and review pages, respond promptly to any feedback, and take steps to maintain a positive image in the eyes of potential patients. In a competitive market like Gresham, OR, where patients may be searching for refractive surgeons in the surrounding cities of Portland, Troutdale or Fairview, your reputation can make all the difference in driving new business and maintaining patient loyalty.

At Veooz, we understand the unique challenges of managing your online reputation as a PRK refractive surgeon in Gresham, OR. With our expertise in SEO and digital marketing, we can help you take control of your online presence and protect your reputation against any negative feedback or malicious attacks. Contact us today to learn more about our reputation management services and how we can help you build your practice’s reputation for success.